Image: English Heritage, Boscobel House
ENGLISH HERITAGE: USER RESEARCH
Wafer Hadley has worked regularly with the interpretation team at English Heritage, exploring user-led approaches to the development of new interpretation schemes at its properties. At Boscobel House, we facilitated several focus groups with target family groups, hoping to understand more about the value of the visit, and how engagement with the heritage could be enhanced. Our report was clear about the priorities for the target group, giving English Heritage a new perspective and the confidence to green-light various on-site improvements. The resulting scheme has been hugely successful.
Audience research
Strategic planning
User-led design planning